hims & hers
Hims & Hers is a telehealth company reducing stigmas around health and wellness and making personalized, prescription-based medication accessible to everyone. They’re a publicly-traded company with a $1.6 billion evaluation.
Hims & Hers came to us in hyper-growth mode needing on-brand performance marketing copy to help them scale their user acquisition and retention channels. We quickly became their copy, messaging, and creative agency partner for 3+ years. We worked closely with their team on product launches, creative concepts, messaging strategy, ad copy, video, direct mail, web, email, TV, podcast, radio, OOH, as well as larger business initiatives and celebrity campaigns.
Miley Cyrus Collaboration
Hers teamed up with Miley Cyrus to promote their customized Rx skincare line. We wrote copy for paid ads, direct mail, and web.
CAMPAIGN: HERS SKIN
Facebook & Instagram
We crafted copy overlays and descriptor copy for multiple Hers skin campaigns.
Instagram, & Display Ads
We worked on paid ads for all of the Hers hair products—owning all creative copy, ad flows, and descriptor copy.
HIMS & HERS: MENTAL HEALTH
Mango executed copy for hims & hers mental health landing pages, emails, Facebook and Instagram ads, and display ads.
HIMS & HERS: SEX
For the launch of the new hims & hers sex products, we crafted fun, strategic copy for two landing pages.
Paid Ads and
Mango worked with hims to create multiple paid ads and a direct mailer for their erectile dysfunction pill.
“Mango Creative helped Hers launch our skin & hair products in March 2020 and owned all paid acquisition copy since then.
Our spend is up 3x since we launched with conversion volume up over 5x. Mango Creative’s output and creative input has directly impacted this."
DIRECTOR OF PAID SOCIAL