Julie
WHO
Julie is a new women’s healthcare company helping people prevent unwanted or mistimed pregnancies with emergency contraception that’s easy to get, easy to understand, and easy to talk about.
SERVICES
SEO
CONTENT STRATEGY
COPY
PARTNERSHIP
As Julie’s organic growth, content, and copy partner, we helped them launch their digital presence in the fall of 2022. We developed an SEO-optimized content strategy to bring new traffic to the site while making good on Julie’s brand promise and ethos—improve access to emergency contraception and educate people about sex and preventing pregnancy. We’re currently their SEO, content, and creative agency partner.
SEO
Organic
Traffic
We developed a robust organic growth strategy and content roadmap, defined branded content buckets/themes, identified new content areas to explore, and launched over 17+ pieces of long-form content. The result? Julie’s site moved from page 5 on Google Search results to the #1 position on page 1 for the keyword “Julie” immediately after we launched our first batch of content.
Check out all the content here.
By month 6 we:
- 10xed organic traffic to the keyword “Julie”
- 3xed organic traffic growth to the homepage
- 5,000+ keywords in the top 100 rankings
After launching our 2nd batch of content in March ‘23, we:
- Grew top 100 rankings by over 75%
- Increased non-branded traffic* by 86%
- Increased organic search sessions by 139%
- Grew impressions by 246%
SEO
Quora:
After Sex Space
Launched and branded Julie’s very own “After Sex” space on Quora, where people can safely discuss sex and preventing pregnancy.
- Space is growing with ~ 2,500 views/week
Check out the space here.
"Working with the Mango team has exceeded expectations. They are masters of their craft, professional, responsive, and adaptive to any and all adjustments. We’ve already seen tremendous SEO results in a very brief amount of time. Fantastic team, wonderful to work with."
DR. TESSA COMMERS
DIRECTOR OF MEDICAL EDUCATION, JULIE | PEDIATRICIAN
Julie
